Denver Beer & Oil
Visual Identity, Web Design, and Art Direction
I had the opportunity to craft the Visual Identity and website for a dynamic local YouTube car culture brand based in Denver known as Denver Beer and Oil, affectionately referred to as DBO. Collaborating with the team at DBO, our primary objective was to establish a vibrant lifestyle brand that seamlessly fused elements from car, skateboard, ski, snowboard, and surfing cultures.
In addition to shaping the brand's visual identity, I also spearheaded the creation of an engaging e-commerce platform for the brand's followers to acquire a range of merchandise, including stylish shirts, hats, hoodies, and stickers. Drawing inspiration from renowned brands such as Nixon, LRG, Volcom, and Hoonigan, I aimed to infuse the website design with a unique blend of creativity and functionality.
